Mentalsidewalk

Rocky takes on the battle of his life – the spirit of his son!

This 2 minute speech he gives his son reminds me of this crazy market we have all faced.

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It seems like it was yesterday when we were running to the theatre to go see First Blood and of course the classic Rocky VI.

I was overly impressed with his latest movie as it was full of critical life lessons.  

There comes a time where we are all tested in life.  We are tested for our values, we are tested for our integrity, we are tested for who we say we are.  

The sign of a persons true character is one that does not put their spirit up for sale when life comes knocking on their door.  

In the last 2 years, life: market – economy, has been knocking on our door on a daily basis.  

It is amazing how many people have sold their integrity, their values and their name just because times got though.  

Then there are the few, who have also fallen, but refused to stay down.  Refuse to sell their integrity and name no matter what circumstances they face.  

It’s just not an option.

Life can take away anything at anytime.  But there is only one thing that it cannot take away, one thing that only you have to be willing to give away.  

That my friends is your name. Never forget, it’s just not an option. 

Fred Sarkari

Sell sell sell, make contacts, drum up business; if that is not the focus then why bother being in business?

A lot of people ask me why I do what I do?

That sensation when you look into someones eyes as the glitter with a magical sense of relief as they know that the way they see their life from that moment on will never be the same again. That connects us to the core of our human DNA and in turn our existence. A sense of worthiness, a sense of touching others that will ripple beyond your time.

Most importantly, I love it, it is fun, I feel alive. As far as I am concerned, if not, why bother being in business. The money will just be a natural by product.

The CAAMP show reminds me of just that. A lot of good hearted people taking care of each other.

I had the pleasure of being invited to dinner by one of the Brokerages, TMG – The Mortgage Group. This was a very special dinner to me. It reminded me of the importance of business and more so how we need to connect to our employees and clients.

As I sat there during dinner, I was amazed by the interaction and the conversation within the group. Most dinners that you attend, especially during a trade show event consists of drumming up business.

To my amazement the conversation here consisted of them as individuals. They had the comfort of openly talking about who they were as people, their struggles and their successes, and more so how they genuinely wanted to help each other succeed.

I remember talking to Jackie, the Director of Sales, and her saying you have a deep soul. There was a smile on my face because I was thinking the same thing about them.

You see, a company is nothing more than an accumulation of its people. When I say that TMG is a warm, caring, focused company. What I am really saying is that the people at TMG are warm, caring and focused.

The questions you need to ask yourself is; what is your company known for? If you are not aware of it, then really how strong of an impact are you making?

5 Things to keep in mind when re-evaluating the culture and brand of your company.

1. AWARENESS: Become aware of what you are known for at this moment. Awareness precedes effective change. If you were to ask others ‘what you are known for?’ What would be the consistent answer.

2. DESTINATION: Create a clear vision of what you want to be known for. What you want people to say about you as company.

3. WHY?: People will always follow others that have a clear vision of why they do what they do. Once you know what you want to be known for then be distinctly aware of why it is important to you?

4. ACTION PLAN: What is it specifically that you need to do in order to create this brand in the eyes of others?

5. REFINEMENT: Always readdress what is working and what is not.

When dealing with others always remember; People will most likely forget what you said, they might remember what you did for them, but they will never forget how you made them feel.

Fred Sarkari